After helping Peldon Rose with their website and learning so much about their work, I was in a great position to talk more about what they do, So I was called in to help them with their newsletter.
They were going from a longer, quarterly newsletter to a choppier, monthly situation, so we needed to create something super-slick and informative. Something to show that Peldon Rose are ahead of the game. To spark discussion. After a successful first newsletter, I now do research, interview their experts and develop their ideas into full-on newsletter pieces every month.